US-Based Propel Bikes Transformed eBike Operations, Achieving 98% Process Accuracy with WooCommerce Odoo Integration

55%

Reduction In Operational Cost

60%

Efficient Dropshipping

Project Overview

Propel Bikes, a Brooklyn-based eBike retailer serving customers nationwide, collaborated with Uncanny to eliminate operational silos created by Microsoft Excel sheets, standalone tools, and an unconnected WooCommerce website. With rising order volumes and a multi-system workflow, the brand needed an ERP that could unify data and automate its team’s routine processes.

Our team, experts in implementing Odoo for Retail operations, integrated a WooCommerce site with Odoo to bring CRM, inventory, tax, and website operations under one unified platform, enabling automated tax compliance and complete dropship visibility through a centralized, real-time ERP environment.

The Key Retail Operational Challenges

1.

Usage of Multiple Tools Without One Unified View

Sales, invoices, CRM activities, and stock updates were added across Excel, SOS Inventory, and other tools, making it difficult to track the actual status of orders.

2.

Manual Website Order Handling

WooCommerce orders didn’t sync with any existing system, forcing the team to re-enter data, increasing the time required to manage incoming orders, and thereby increasing the risk of mismatched information.

3.

Inconsistent Customer Records

Without a central source of information, customer contact data was inaccurate, affecting service quality and reporting.

4.

Tax Management in Isolation

TaxJar operated as a standalone platform, with taxes manually updated inside orders and invoices.

5.

Dropshipping Without System Support

Supplier fulfilment wasn’t tracked in an ERP, leading to missed updates, miscommunication, and delayed deliveries.

Uncanny’s Expert Odoo WooCommerce Integration

1.

Unified Sales, CRM & Inventory Operations

Odoo replaced Excel, SOS Inventory, and other fragmented tools by centralizing sales orders, customer interactions, billing, and stock updates into one unified system, eliminating duplication and improving accuracy across the retail workflow.

2.

Two-Way WooCommerce Integration

Uncanny implemented a synchronized WooCommerce & Odoo, enabling real-time order creation, automatic contact updates, and seamless inventory adjustments across both platforms. This eliminated manual entry and ensured consistent data across the board.

3.

Automated Tax Management With TaxJar Integration

TaxJar was fully integrated into Odoo, automating tax calculations inside quotations, orders, and invoices. New tax rules and updates now flow directly into Odoo and the website, ensuring accurate, compliant billing without manual intervention.

4.

Structured Dropship Workflow Setup

A customized dropshipping workflow was configured in Odoo, allowing suppliers to fulfill orders directly while providing complete visibility into purchase orders, shipment statuses, and customer deliveries.

5.

Contact Synchronization & Data Cleanup

Uncanny standardized customer data by enabling real-time contact sync between WooCommerce and Odoo, removing duplicates and building a clean, reliable customer database for future marketing, service, and sales operations.

6.

User Training & Seamless Onboarding

Uncanny provided guided onboarding for the Propel Bikes team, ensuring the team understood new workflows, dropship processes, WooCommerce sync, and tax automation. This supported the smooth adoption of Odoo with minimal disruption.

Results Post Uncanny’s Odoo WooCommerce Integration

1.

Unified Retail Operations With 98% Process Accuracy

Propel Bikes now manages sales, CRM, inventory, tax, and website orders inside a single Odoo ecosystem, eliminating manual errors and creating a consistent flow across all departments.

2.

55% Reduction in Operational Costs

By replacing multiple third-party tools, removing repetitive manual work, and automating order handling, the business significantly reduced overhead and system dependency costs.

3.

Real-Time WooCommerce ↔ Odoo Data Sync

Orders, customer details, and inventory updates now move instantly between the website and Odoo, resulting in faster processing, fewer mismatches, and better customer communication.

4.

60% More Efficient Dropshipping Workflow

Odoo’s dropship configuration brought full visibility into supplier-led shipments, improving coordination, delivery accuracy, and turnaround time.

5.

Accurate and Automated Tax Compliance

With TaxJar fully integrated, tax calculations now flow directly into quotations, orders, and invoices, ensuring accurate billing and compliance without manual updates.

6.

Clean, Reliable Customer Database

Real-time contact sync and data cleanup removed duplicates, improved reporting accuracy, and strengthened customer management across retail and service workflows.

7.

Faster Team Adoption and Smoother Daily Operations

With structured onboarding and guided training, the Propel Bikes team quickly transitioned from Excel and manual updates to a fully automated system, reducing friction and increasing productivity.

Conclusion

By synchronizing WooCommerce and Odoo with Uncanny, the leading US-based eBikes retailer successfully unified its retail operations, strengthened data accuracy, and eliminated the inefficiencies caused by disconnected tools.

The result is a stable, transparent, and high-performance ERP ecosystem that improves customer experience, simplifies internal processes, and supports long-term growth.

Words From our Clients

Client Image

Oren Zalcman New York City, New York

Their service was excellent. The client was pleased with the outcome of the collaboration. Uncanny Consulting Services LLP ensured a seamless customer experience through timely execution and effective communication. They were also responsive to the client's needs, and the quality of their outputs was commendable.

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Patrick Harmon Pennsylvania, United States

We admire their willingness to serve customers like us. Uncanny Consulting Services LLP helped the client fulfill orders more efficiently. They have provided a great workflow with clear communication. Moreover, they were highly praised for their willingness to serve their client with eagerness.

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Client Image

Sharad Mittal Redmond, Washington

I’d love to work with them again. The client's customer service team shaved off 10% of the time it took to issue product replacements by using the updated ERP. Uncanny Consulting Services LLP's team resolved issues between the new and old software, staying in touch with the client through Slack and Google Meet. They were responsive.

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Anonymous Detroit, Michigan

From functional consulting to implementation, the team is highly experienced. Uncanny Consulting Services LLP successfully completed the module configuration and ERP implementation and taught the client how to use it according to their business workflow. The team pointed out necessary software upgrades, communicated precisely through Slack, and followed the best practices.

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Shubh Roy Sinha United Arab Emirates

They’re good with sales purchases and accounting modules. The client has been exceedingly satisfied with Uncanny Consulting Services LLP’s high-quality results. The team is great with modifications, and they’ve helped the client save a lot of money. Also, they’re responsive and available partners. They communicate effectively through various channels.

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Steven Van Esch Eindhoven, Netherlands

Every aspect of production has improved with their system. Uncanny Consulting Services LLP’s efforts have brought less pressure and more clarity to both internal and external stakeholders. The team is very skilled and professional using Trello to manage tasks and keep everything updated. They’re responsive and transparent in their communication.

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Rory Nightingale Arusha, Tanzania

Their ability to provide personalized attention even to relatively mundane tasks is impressive. Thanks to the guidance of the Uncanny Consulting Services team, the company now has a clear path in terms of their hosting services. The company appreciated the team's communication skills during the project, which allowed them to provide personalized attention even for the most mundane of tasks.

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Eric Adams Antwerpen, Belgium

I am very happy with their services and are looking forward working with them for many years to come. Thanks to Uncanny Consulting Services' work, bespoke developments were carried out much faster, resulting in going live earlier than expected. The client had extreme satisfaction. The client was very satisfied with the work that the team provided for them. They were able to deliver on all of their promises.

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Aadil Datta Dubai, United Arab Emirates

Absolutely nothing was deemed impossible. Uncanny Consulting Services LLP has customized precisely what the client needs. They communicate effectively through WhatsApp, consistently deliver on time, and are very responsive to urgent requests. Moreover, they accommodate all the client's requests without using ready-made solutions.

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Sam Kamel New Haven, Connecticut

I was impressed by their great mix of high-tech and high-touch service. Uncanny Consulting Services LLP successfully completed the project with a high success rate. The team exceeded all industry standards for payment security benchmarks and provided high-quality service. The team delivered the project on time and had proactive communication with the client.

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